What is the key principle underlying "informed consent"?

The key principle underlying "informed consent" is that individuals must be aware of and agree to the use of their data. Informed consent requires that individuals understand what data is being collected, how it will be used, who it will be shared with, and any potential risks involved. This ensures that individuals have control over their personal information, empowering them to make informed decisions about their data.

This principle is foundational in various regulatory frameworks that govern data privacy and protection, ensuring transparency and ethical handling of personal information. Informed consent is not simply about individuals agreeing to data sale or access, but rather it encapsulates the broader requirement of fully informing them about the intentions behind data use and obtaining their voluntary agreement.